Masters of Scale Summit 2025

What Is It? — Masters of Scale Summit 2025 took the annual leadership conference to new heights. Gathering at the historic Presidio Theatre in San Francisco, a dynamic group of fast-scaling entrepreneurs, innovators, investors, and creatives were immersed in a single-track stage program designed around a central theme — The Future We Build. Featuring some of the brightest minds in business as well as unique, unexpected moments of wonder, the week-long Summit experience is not one that attendees will soon forget.

What Did I Do? — I was the lead editorial producer and creative director for Masters of Scale Summit 2025. As with the previous year, I wrote, edited, and approved all audience facing copy associated with the event, with the addition of OOH marketing and the stage script for our host and CEO, Jeff Berman. Additionally, I worked with our programming team to curate the lineup and design the run of show, developing specific speaker segments and guiding interview questions. During pre-production and on-site, I worked with our production team to develop theatrical elements, shape performances, and give final approval for on-stage looks.